Sweet, innocent and beautiful Emma Watson has been always one of my  favorite actress. When she was a child star, her innocence and great  skill of acting attracted me and when she has grown up in a charming  lady, I still love her. The innocence of her face is still the same as  it was 6-7 years ago. Her simplicity is much more effective than glamor  of many actresses. Now her innocence has attracted the beauty brand  Lancôme. I’m very happy that she has been announced as the new face of  Lancôme. Following the choices of more matures spokes models such as  Julia Roberts, opting for Watson to represent its products could hint at  brand’s repositioning towards a younger audience. She previously  starred in fashion ads for  Burberry and has worked together with eco-  friendly brand People Tree, has tried to distance herself from her role  Hermione Granger in Harry Potter by getting a new pixie haircut.
Emma is also excited about her new role, she doesn’t wear much makeup on her face but she is a big fan of Lancôme cosmetics. She loves their products especially mascara.
I’m excited to see her in her new role and can’t wait to see the photos!
Love you girl!!!




